How does the feedback collection form work?

Created by Alex Support, Modified on Thu, 13 Jun at 4:23 PM by Alex Support

Introduction

Our feedback collection form is designed to optimize the process of gathering customer reviews, making it easy and efficient for customers to share their experiences via a simple two-step process. Here's a detailed overview of how the form operates from the moment a customer interacts with an NFC card or scans a QR code.


Step-by-Step Process of the Feedback Collection Form

  1. Initial Interaction:

    • The customer begins by scanning a QR code or tapping an NFC card. This action redirects them to our online feedback form. This immediate digital access eliminates barriers to providing feedback, making the process convenient and user-friendly.
  2. First Step - Rating the Experience:

    • Upon accessing the form, the customer is first asked to rate their overall experience with the company. This initial step is crucial as it sets the tone for the type of feedback that will be collected. 
  3. Second Step - Directed Based on Rating:

    • Positive Rating: If the customer's rating is positive, they are directed to the second part of the form, which encourages them to share their positive experience on external platforms like Google, Yelp, or TripAdvisor. This step helps amplify positive sentiment and enhances the company’s online reputation. 
    • Negative Rating: Conversely, if the rating is negative, the form adjusts to gather more detailed feedback. Instead of directing the customer to external sites, the form presents a custom feedback collection interface where the customer can describe their issues in detail. This feedback is kept internal within the RVBoost system, allowing the business to address concerns without airing grievances publicly.


Benefits of the Feedback Collection Form

  • Efficient Feedback Management: By directing positive and negative feedback appropriately, the form helps manage online reputation effectively while addressing customer concerns privately.
  • Enhanced Customer Engagement: The simple two-step process ensures that customers are not overwhelmed, encouraging higher engagement and more accurate feedback.
  • Actionable Insights: Detailed feedback collected from dissatisfied customers provides actionable insights that can be used to improve products and services.


Conclusion

The feedback collection form is a pivotal tool in managing customer relations and online reputation. By efficiently segregating feedback based on the customer's initial rating, businesses can encourage positive reviews on public platforms while carefully handling any negative feedback internally. This strategic approach not only enhances customer satisfaction but also contributes to continuous service improvement.


Further Assistance

For more information on setting up or optimizing your feedback collection form, or to get help with integrating NFC and QR code technology into your customer service processes, please visit our support page or contact our customer support team.

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